Pricing
Priced per inspection, not per promise
No minimum term, no vague monthly SEO package, no bundled hours you never use. You pay for an inspection, and separately for the work you choose to have done — with the cost of that work estimated before you commit to any of it.
Fitness check
Find out whether you would pass, and why not.
- 13 pass-blocking checks
- Score, grade and determination
- Category breakdown with evidence
- Top 3 work orders scoped
- One site, re-runnable monthly
Full inspection
The complete checksheet, work queue and certificate.
- All 45 checks with evidence
- Complete prioritised work queue
- Acceptance criteria on every job
- Free recheck within 28 days
- Certificate valid 180 days on a pass
- Search Console + field data integration
- Exportable to Jira, Linear, Trello or CSV
Monitoring
Catch the regression in days, not quarters.
- Continuous re-inspection
- Alert within 24 hrs of a new critical fault
- Deploy-triggered re-checks
- Score history and trend
- Unlimited rechecks
- Quarterly certificate renewal
Portfolio
For agencies running inspections across clients.
- 10+ sites monitored
- White-label reports and certificates
- Portfolio dashboard with score ranking
- Client-facing verified work log
- Bulk work order export
- API access
What the fixes cost
Inspection and remediation are priced separately and deliberately so — bundling them is exactly what gives an inspector a reason to find faults. Every check in the standard publishes its own typical cost band, and you can read all of them before you inspect anything.
S — Small
NZ$80–480
Config changes, single-template edits, redirect recovery.
M — Medium
NZ$240–1,200
Template work needing a deploy and QA.
L — Large
NZ$600–3,200
Multi-template work or a content programme.
XL — Extra large
NZ$960–4,800+
Architectural. Scoped as a project with milestones.
Three ways to get the work done. Do it yourself using the published remedy steps — free, and genuinely viable for most S-band items. Hand the work order to your own developer, since it is already written as a ticket. Or assign it to a matched specialist through SEOWof, in which case we take a12% platform fee from the specialist, never a markup added to your price.
Pricing practices we have deliberately avoided
No minimum term
Monitoring is month to month. If it stops being useful, cancel it. Twelve-month SEO lock-ins exist to survive the months where nothing happens.
No charge to verify your own fix
Rechecks are free within 28 days. An inspector paid per re-inspection has a financial reason to fail you.
No markup on specialist work
We take a fee from the specialist, disclosed on the platform. Your quoted price is the price — we do not sit between you and the number.
No paid score improvements
You cannot buy a better result. Scoring is deterministic from published weights, and buying nothing produces the same score as buying everything.
Start with the free check
It covers every check that can block a pass. If you come back clean on all 13, you probably do not need to pay us anything — and we would rather tell you that than sell you an inspection you do not need.
Run a free fitness check